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Our team is the heart of the agency—real people who care deeply about your business, your voice, and your success. We believe human connection matters, and you’ll always have direct, honest contact with the people doing the work. Every member of our team shares and lives our values of creativity, honesty, and integrity, bringing warmth, expertise, and energy to every project.
Founder & Director
Ella Davidson
Ella is a leading publicist with 20+ years’ experience. Before founding The Book Publicist, she led PR at a London publisher and worked at ITV, where she honed her instinct for what makes a story resonate. She launched the agency to offer honest, high-impact publicity that helps entrepreneurs and experts share brilliant ideas. Passionate about thought leadership, Ella is known for her energy, insight and results-driven mindset. Outside work, she enjoys downtime in the countryside with her husband, three boys, dogs, cats and chickens, where she’s creating a wildflower meadow.
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Senior Campaigns Manager
Tom Opper
Tom brings nearly a decade of PR experience focused on thought leadership and expert-led campaigns across diverse industries. Since joining The Publicist Group, he made an immediate impact—securing front-page coverage in the Daily Mail early on, setting a high standard for his work. Passionate about championing outstanding businesses and the people behind them, Tom thrives on delivering top-tier, targeted media coverage that amplifies clients’ voices and ideas. Outside work, he’s an avid reader with wide-ranging tastes, a sports enthusiast, and a keen traveller always ready to explore new cultures and adventures.
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Associate Director
Emma Preece
Emma is a highly experienced PR with a background in publishing editorial and PR – she’s worked on Sunday Times and New York Times bestsellers, bringing a sharp editorial eye and deep understanding of what makes a story resonate. With over seven years at The Publicist Group, she’s known for securing standout coverage across lifestyle, business, HR, podcast and broadcast media—helping authors find their voice and reach the right audiences. She combines creativity, calm efficiency with a hunger and determination for results. Outside work, Emma enjoys historical fiction, exploring old houses, countryside runs, yoga, and time with her husband and young son.
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Senior Campaigns Manager
Natalie Connors
Natalie launched her career at The Publicist Group fresh from university, spending three formative years honing her skills before gaining valuable experience running PR campaigns at the British Heart Foundation. She returned to us with even greater passion for championing brilliant thought leaders. With over eight years in PR, Natalie combines sharp copywriting skills with a deep understanding of clients’ journeys! Known for securing national and international coverage that elevates authors and their ideas, she’s a vital part of our team. Recently a marathon finisher, Natalie brings unstoppable energy and curiosity to every campaign and loves adventure, travel, and cold-water swims.
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Senior Campaigns Manager
Jess Jones
Jess loves The Publicist Group so much she’s worked here twice. After earning her MSc in Computational Data Journalism, she quickly excelled in PR with us before gaining experience in the press office of a leading publisher, launching books in major news outlets. Now leading our Media Relations team, Jess drives global coverage by building strong contacts across the US, Middle East, Australia, and Asia. Her proactive approach ensures authors achieve high-impact, international exposure. Outside work, she volunteers with Guide Dogs for the Blind and fills her weekends with English Civil War re-enactments and water-based passions—embracing both history and adventure.
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Campaigns Director
Durga Bradley
Durga has been profiling entrepreneurs and promoting start-ups and books for nearly 12 years and was the very first member of The Publicist Group team, playing a key role in the agency’s growth and success. She has led hundreds of campaigns across topics including business, leadership, personal development, health and education. Known for her thoughtful and creative approach, Durga has built strong relationships with journalists across national, business and specialist media—securing high-impact coverage in everything from major newspapers and glossy magazines to global business titles and top TV slots. Outside work, she’s a talented artist and designer, often found creating in her studio.
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Senior Campaigns Manager
Amy Purnell
Amy blends creativity with strategic insight to deliver standout book publicity. With a background in education, space and tech PR, she secures high-impact coverage, from serials to exclusives. Known for strong author and media relationships, she gets results.
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Director
Matt Davidson
Matt is Company Director and co-leads The Publicist roup with his wife, Ella. With experience leading marketing teams across finance, travel, and sports, he brings strategic focus to the agency’s growth and campaigns. Matt has helped shape the business into a top UK agency, working with diverse clients—from World Cup winning footballers to pioneering entrepreneurs and change-makers. He champions a positive, supportive culture that fuels creativity and success. A proud Northerner, Matt is known for his down-to-earth style, quick wit, love of football, and family time with Ella and their three sons.
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Associate Director
Rhian Pearson
Rhian brings 30 years of PR expertise, including 15+ years at a top London agency managing campaigns for major brands like Mercedes and Cadbury. With a sharp editorial eye and a passion for storytelling, she excels at turning expert insight into media wins. Rhian thrives on connecting with authors, uncovering their unique perspectives and landing standout national coverage. Calm, creative, and collaborative, she builds lasting media relationships and champions new voices. A nature-loving bookworm, she finds balance walking her Labrador in the hills or getting lost in a great novel—always on the lookout for the next compelling story.
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Testimonials
"Wow - just wow. What more can I say! I have worked with many PR companies over the years and know from experience just how difficult it is to find one that can consistently deliver results. They can! The entire team is a joy to work with and are able to secure us meaningful coverage worldwide, month after month."
Chris Griffiths
Founder and CEO of Ayoa and OpenGenius
"Working with The Publicist Group has given my work the platform it deserves, to reach as many people as possible. From being on worldwide television and national interviews to writing for HuffPost and Stylist, radio interviews and full-page Metro features - they have done a truly incredible job, and I can't recommend them enough"
Leanne Maskell
Founder of ADHD Works
"Working with The Publicist Group was a dream collaboration from the very start. What stood out immediately was their level of preparation: meticulous, thoughtful, and strategic. Throughout our work together, I felt genuinely supported, like I had a true partner in my corner. The team was warm, responsive, encouraging, and always willing to go the extra mile."
Katia Vlachos
Reinvention coach and author of Uncaged
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